PR Plan on Rizal Park Essay Sample free essay sample

I. Executive SummaryRizal Park besides known as Luneta Park is the historical topographic point where the Philippine’s national hero executed. It was one time called â€Å"Bagumbayan† or New Town. It is located in the bosom of the metropolis Manila and is near the old walled metropolis Manila. now called Intramuros. Many important events about Philippine History happened in this park. Some of these events are the declaration of Philippine Independence from American regulation and political mass meetings in the government of former President Ferdinand Marcos that led to the celebrated EDSA Revolution which ended Marcos dictatorial authorities. The park is located in northern end point of Roxas Boulevard. It is a 54 hectare park and is operated by National Parks Development Committee. It was established in 1820. It is an urban park which has been a favourite topographic point for loosen uping. wind offing. bonding and socialization. Luneta is an urban oasis which has been a good topographic point for household field daies on weekends and vacations. We will write a custom essay sample on PR Plan on Rizal Park Essay Sample or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page It is one of the major tourer attractive forces of Manila City. Rizal Park has gardens. historical markers. place. a expansive bowl. an observatory. an alfresco concert hall. an artists’ sanctuary. a light-and-sound theater. eating houses. nutrient booths and resort areas. and tonss of fountains. There are several nearby tourist musca volitanss like the Manila Ocean Park. Manila Planetarium. and National Museum of the Philippines. For the past few old ages. the rate of people traveling to the park tourers and locals included is diminishing. What happened to the topographic point? Are the authorities and its organisations pull offing the topographic point decently? Is the topographic point still being treated as an of import historical topographic point or do you believe the value of the topographic point is gone? Are they making proper steps to convey in people to the park? II. Situation AnalysisRizal Park is located at the bosom of the metropolis Manila. the country’s capital. The location was a good pick because of several facts. It is a historical site which a important event took topographic point in. This park is celebrated because Presidents of other states visit the topographic point and do a testimonial of garland. Manila is a concern territory. It is an urban metropolis which is modern in footings of the edifices and route. Peoples will notice because it is located near the main road. The constructions are in there are great. However. there is besides a bad side to the location. It was inefficient and wasn’t maximized. Before acquiring to the topographic point. people will see traffic roads and they will see pollution and illegal colonists everyplace. They will be given to recognize that if Manila is a soiled metropolis. what more for the other metropoliss. The strengths of the Rizal Park are: there are good constructions which tourers can take images. the country is loosen uping and peaceable that is why it is considered as a field day grove for some Filipinos. and it has nearby tourer finishs that tourer can take on what to make next. There are besides groups executing in the Park clip to clip. The failings of Rizal Park are the topographic point now is non managed decently. Another is that it is non maintained good. Besides there is a low entryway fee that’s why the topographic point is non improved. The last redevelopment of the topographic point was in 2011 by the National Parks Development Committee ( NPDC ) which aimed at reconstructing elements of the park. The programs include the rehabilitation of the old musical dance fountain located on the 40 ? 100 m ( 130 ? 330 foot ) pool. which is the geographical centre of the park. The fountain. which is set for startup on December 16. 2011. is handled by German-Filipino William Schaare. the same individual who built the original fountain in the sixtiess. Restoration besides includes the Flower Clock which is set for startup on the 113th Filipino Independence twenty-four hours ; the Noli Me Tangere Garden and Luzviminda Boardwalk. for the hundred-and-fiftieth birthday jubilation of Jose Rizal. The musical dance founta in was made attractive by adding visible radiations and optical masers. The fountain was viewable in weekends and it normally started at six in the dark and lasted for two hours. The dancing fountain will finish the visit to the historical topographic point and to do it worthwhile. But the dance fountain has stopped its operation several old ages up until now. The manmade lake they created is non being cleaned. It is either dried up or the H2O at that place came from a rain or storm. The circuit that the park offers is non good because of its low value. III. AimsRizal Park is a historical urban park testimonial to the National Hero Dr. Jose Rizal after his executing. It aims to showcase the significance of Manila and Philippine History. The Public Relations Plan focuses on the current state of affairs of the Rizal Park. The program aims the undermentioned aims: 1. To convey in foreign tourers to the topographic point 2. To raise Filipino’s consciousness on the historical topographic point and to do them come often 3. To do the authorities act on the status of the Park so that they can better it In old decennaries. Peoples on a regular basis visit Rizal Park about every weekend for household bonding. field day. and taking memorable camera minutes. Nowadays. the one time popular national park is merely a mere way station for tourers to take exposures of the Rizal Monument while the regular generated pes traffic has decreased drastically. The program aims to assist solution the jobs of the park and reconstructing it to its one time glorious yearss. The first aim is to convey the foreign tourers to the topographic point. The program is to do the aliens aware about the topographic point so that they can be funny in sing and disbursement clip in the Park. By making the first aim. we must star with the 2nd aim by raising the Filipino’s consciousness on the historical topographic point so that they will see the park often once more. The program is to increase the exposure of the redevelopment of the topographic point and stating the citizens that there are a batch of new things in the Park which they can research into. We plan to bring forth the wonder of every person stating them that Park looks good as new and that it can be compared to other states park. The 3rd aim is to do authorities act on the status of the park so that they can better it and return it to its beautiful expression. There is National Parks Development Committee ( NPDC ) that is forming and pull offing the inventions of the park but the inquiry is: Is it plenty? Why are the people non cognizant of the redevelopments and development of the park? Why is the generated pes traffic still low? IV. Populaces The messages will be conveyed through several populaces. The first party that should be influenced is the locals or the Filipino citizens sooner those populating within or near Manila. They should cognize the history of the Park and they should distribute it to others through engineering or word of oral cavity. The 2nd party is the authorities. They should move in continuing and bettering the beauty of Rizal Park because in the terminal it will profit the state and its economic system. Then there are the tourers. they can post images. reappraisals and web logs about their experiences after sing the park so that the others can see how beautiful the topographic point is. The security governments doing certain that the streets are safe and free from street sellers or mendicants. Young person can besides prosecute to increase patriotism. V. Strategy The undermentioned programs or methods will be used as the schemes to accomplish the aims and ends. Strategy 1: Increasing consciousness and bring forthing wonder both locals and aliens by exposure on the redevelopments made in the Park. By demoing the people something new. the mass will be funny in traveling to the topographic point and sing it. Peoples are ever looking for new things to research on to that’s why this is a good method on increasing the visitants coming or the pes traffic generated of the topographic point. Strategy 2: Get assistance from the authorities sector. Rizal Park lacks the strong impact. Although. it is a good topographic point with good constructions and milieus. it still lacks a belly laugh factor for the visitants to come once more to the topographic point or to mention the topographic point to other people. The program is to inquire the authorities to make an action in respects to this affair because the topographic point is important in Philippine history. VI. Action Plan Rizal Park can be promoted though the usage of media as the beginning to distribute information. Newspapers ( Philippine Star. Daily Inquirer. Manila Bulletin ) and Magazines ( Yes. Preview. Travel ) can have articles and images of the topographic point so that the consciousness will be improved. It is a good pick because all categories can afford purchasing these printed ads. Articles can acquire people interested and funny about the topographic point. Arranging events such as merriment tallies. shows. and educational trips can besides assist in advancing the topographic point because it will assist them to see significance of the topographic point and it will give them exposure which they can state to others. Making a imperativeness conference can show the freshly renovated Rizal Park. The organisation can ask for invitees like the Mayor of Manila. Using engineering is a encouragement in increasing consciousness of the Park. Bettering the web site of the Park is a must because it lacks information about the redevelopments of the topographic point and it is outdated. Maximize the Internet by doing societal site accounts/pages like in Facebook and Twitter so that the people will be updated about the position of the park. They can besides be informed on the coming events. VII. Budget Plan The budget will be used for the followers:Media – Printed Advertisements ( Newspaper and Magazine Articles ) ; Radio proclamations ; characteristic in Television Programs ( Travel Shows ) Events – Fun Run. Shows. Press ConferenceVIII. Expected ConsequencesThe expected consequences out of the PR Plan:Short Term – To increase people’s consciousness ( local and foreign ) on the renovated Rizal Park and to increase the generated pes traffic ( mean visitants ) . Long Term – To continue the beauty and significance of the Rizal Park and to convey back the imposts of the old times like the household field day during weekends. IX. DecisionRizal Park or Luneta is a historical urban park where the national hero Dr. Rizal was executed. The topographic point has been turned into a tourer topographic point or a topographic point where households bond during weekend by holding field day. But as clip base on ballss by. the park which was filled with people became a alone park. Through the PR program. We can trust that we can reconstruct the glorification of the Park and continue its beauty for the following coevalss to come so that they will cognize its importance.